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Welcome
Dear Valued
Subscriber,
Welcome back to the new edition of the
"i-Net Marketing Success" newsletter.
I'm really excited!
For those of you who have been receiving our past issues in email text format
this newsletter is going to be a blessing. My staff and I have finally gotten
time to design our newsletter web page.
I have always disliked email
newsletters sent in the text format...even though many of the newsletters that I receive
as text emails, have great content, but
to me they seem so boring and uncreative.
Since almost
everyone on the net is looking at web pages everyday, why should we continue
sending our newsletter as a text email. My feeling is that 99% of our subscribers have the capability
with windows to click on a link in an email and go to our web page.
So from now on you will
still receive an email each month announcing that our next issue is available.
but instead of getting the newsletter in text form, we'll put a link in the
email that will give you access to the next issue of "i-Net Marketing Success". I hope you
enjoy it!
Anyway, onto my
article for this month. I've been getting a lot of emails from i-Net
Marketing Success readers asking me to write an article on how they can
incorporate squeeze pages (mini-web pages) into their internet marketing and
affiliate business.
Since I use squeeze
pages all the time...not only for my affiliate business but for many other
things as well, I was more than happy to write the article. If you aren't using
squeeze pages especially for your affiliate business then you're missing the boat.
Once I started using squeeze pages my opt-in list grew and my affiliate earnings
soared! So, today I decided to share my thoughts on using squeeze pages and some killer tips and techniques I personally use.
Hope you use them and enjoy an increase in your income!
Until next time....
To your success,
Mike
P.S. To see an example of
one of my squeeze pages
(mini-website)
"Click
Here"
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* * * *
~
Feature Article ~
.: Squeeze Pages And List Building - You Can't Have One
Without The Other!
 by Mike Van Bergen
Every successful online marketer knows the importance of using
squeeze pages!
Whether you are marketing your own
products, services, affiliate programs or an ezine, you need a
squeeze page.
Squeeze
pages can be used in many different ways.
The main purpose of having a squeeze page is not only to show your
prospect the benefits of whatever you are offering, but to help you
build your opt-in list. I'm sure you've heard the saying...the
money is in your list!
You build your list by creating an opt-in web-form on your squeeze
page asking for their name and email address in return for
something of value to them. If your offer is enticing enough
whether they buy your product or whatever, you now have their
information where you can follow up with them later, either by
direct email from you or through your auto responder program (we'll discuss
auto responders in later issues).
It's a known fact
that most customers do not buy the first time, it may take 5, 7
or more contacts from you before they do buy what you're offering.
But first you need to gain their trust and build confidence with
them.
This is the
cheapest way to lower your advertising costs! Build a large
list of opt-in subscribers/customers who trust you. It's like
money in the bank!
One can never deny the fact that a squeeze
page is very essential and crucial in this business; and that 98% of
online marketers are still mastering the art of it using different
techniques. Bottom line, list building is the secret to making
money repeatedly without spending a single penny on advertising.
To recap here are a few reasons why you should be using a squeeze page.
1. You have to
focus your attention on building your list instead of trying to make
your first sale. As you get used to online marketing and you master
the art of it, you will definitely proclaim that wealth is in the
list, because if you don’t have a list, you don’t really have a
business.
2. With
squeeze pages you have only one target – to capture the information
details of your visitor. The squeeze page is different from using a
pop-up or normal opt-in form because there is a pre-requisite, you
don’t allow your visitor access to your website material unless they give you
their name and email address including other details should you want
more, but 95% of the marketers only ask for first name and email
address. This of course depends on what you might need the
other info for.
3.
Squeeze pages
can drive traffic to your site. To drive traffic to your site first
you should flatter your visitors with perks and bonuses that are
related to your product and their interests. Just make sure that
the cost of your giveaways can fit in your budget and they must be a
quality, deliverable product or service that your lead can use and
benefit from.
4. A squeeze
page is more likely to produce 20% to 40% opt-in rate of the total
number of net surfers who visit your site. You must provide a strong
and juicy headline and show your visitors what's in it for them to
tempt your visitor to leave their name and email address so that
they can't wait to get to your website.
5.
By creating a
squeeze page, you can optimize your email marketing campaign. It
has been proven that almost all visitors to your website won’t drag
out their credit cards on their first visit. You'll be able to
follow up with your list of subscribers and gain their
confidence in you and trust you. Then you can sell them other
products (yours or affiliate) and services. If they trust you, they
will be more likely to buy what you recommend.
6. With a good squeeze page program
you can
do split-testing with your
headlines, offers
and products to find out what is the most effective to bring in
customers. If you do split test, then you can logically make more with
the same amount of traffic and the same product. What you have to do is
to continuously keep testing and to continuously run two versions so
that you keep making your site better and better. With the right
squeeze page program it will automatically do the testing for you or
there are several tracking products on the market that you can
purchase.
7. As
with most websites you can add video, images, audio and other media
at the push of a button. Again, this will depending on what
you use to make squeeze pages as to whether you can add media. It's
been proven that by adding media to your squeeze page, you will get
better conversions.
I hope by now
you can see the
importance of squeeze pages in your internet business. They're
simple, easy to make with the right program and they will help you
build your list and achieve your peak in
online marketing.
The squeeze page program that I
use was developed by Matthew Glanfield called "YourSqueezePage3". There is a small monthly fee
of $19.95, but it allows you to do everything I've listed above. It is well worth
your investment if you're serious about your internet business.
Check out
his
"Free
Demo Video"
and find out for yourself how easy it is to build your own
squeeze pages!
* * * * *
~ Guest Article ~
.:
Google Adwords Made Easy!
by Brad Callen
Warning - If you're not serious about creating an
online business that "makes your money for you", please stop reading
this now!
Before we start, I want to cut a deal with you. You
see, I wrote this eBook out of a desire to teach others how to
create serious wealth using PPC advertising. I've poured a lot of
effort into this eBook, but only because I know 200% that this
works.
And what's more, it should work for anyone who uses
these strategies for their own business. And because I've worked so
hard to create this,
I want it to work for you. If you end up "wasting"
your time by reading this once and not applying it…well let's just
say....
Click here to read more!
* * * * *
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